How
We Work
We
help you to regain your health and maximize your quality
of life, then empower you to sustain and expand
it amidst life’s
daily challenges and stresses.
Since
1983 I have helped thousands of motivated individuals
to discover and live the possibilities of vitality and peak performance
through enhanced body/mind health. I bring a
positive, dynamic, high-energy
healing focus to my patients each day.
 Our Unique Approach
Are you passionate
about the value of your health? The
value of you, having a high level quality of life lived
with vitality and expanded capacity? Because
we are. We
absolutely love what we do - helping as many people
as we can to live as fully and freely as possible,
unconstrained by pain and illness.
 Our office has an
incredibly fun, positive, and upbeat ambience. The
open environment is very conducive to learning, healing
support and prompt service. Research and patient
experience are demonstrating the immense value of these
factors in health recovery. Our office is designed
and has been proven to be comfortable and fulfilling
for people of all ages (infants to seniors) and personalities.
We believe we are set apart from
the medical model and most of our chiropractic colleagues
for the five following reasons:
1. Our Foundational Perspective
We align
with the most current scientific understanding, which
verifies that the human body and mind
are self-regulating and self-healing by design.
We see people as marvelously dynamic and adaptable
rather than machine-like, but living in an injurious
and stress-filled world.
The accumulated injuries and distress, often
unperceived, interfere with our health and achievement
potential. The
healing wisdom within you doesn’t need help,
simply the release from interference. This
view gives us great respect for you and your God-given
possibilities.
2. Our Focused Intent
Our
primary concern is enhancing your quality of life,
through the freeing of stress-induced blockages of
energy and information. We do not focus our care,
as the majority does, upon treatment of the conditions
that result from a diminishing of your vital capacity,
nor upon the pain or other symptoms, which sometimes
follow.
Instead, we discover and correct the underlying
nervous system disturbance, which sets the stage for
pain, illness, and sub optimal performance. This intent
helps us to provide a true solution versus
a symptom mask, often sparing your body possible
drug side effects.
3. Our Assessment Methodology
 We
utilize state-of-the-art computer diagnostic assessments to
verify the presence of nervous system interference
and to guide us in the corrective process. This
has truly been the missing link. This involves
both SEMG (Surface Electromyography) and Thermography. They
are powerful clinical tools, which have more commonly
been used for academic research purposes.
|
Top: Initial Scan
Middle: First Re-Exam
Bottom: Second Re-Exam
|
Motor
nerves control muscles. The SEMG (Surface Electromyography)
scan measures the electrical current of the muscles
along the spine. Subluxations (spinal misalignments)
disturb the function of the nerves causing an abnormal
amount of electrical current to flow to your muscles.
This is indicated in the scans by colors and / or abnormal
patterns.
Normal
Function
White Bars
Abnormal
Function
Mild = Green Bars
Moderate = Blue Bars
Severe = Red Bars
The
sequence demonstrates the progressive release of stuck
patterns of nervous system interference and a return
toward more optimal body function and health. |
In fact, SEMG originated with NASA as
a means of gauging astronaut responses to stressful
environmental demands. This is invaluable information
for all people, especially those with pain and illness,
to measure the extent of injury and stress interference
with nervous system function.
This technology is very accurate, scientifically
sound, safe, and remarkably affordable. We
combine this with precise biomechanical x-rays specific
enough to clarify the spinal source of your problem. In
this way we marry the evaluation of structural and
functional health, which is extremely rare in chiropractic
and all of health care.
These scientific evaluations
finally answer the questions and concern about the
extent of patient problem, level
of improvement as care proceeds, appropriate
frequency of adjustments and how long an individual
can benefit from further care. All recommendations
and determinations of progress are based upon
objective measures, rather than feelings that can
be very misleading, just like with dental cavities,
heart disease and cancer.
4. Our Corrective Technique
 We
provide a true 21st century approach to spinal adjusting which
is called Torque Release Technique (TRT) involving
the unique Integrator instrument. Rather than
forcing the spine, the focus is upon resetting the
disrupted nervous system. Unlike other
methods, TRT and the Integrator were developed directly
from scientific research.
The study related TRT chiropractic care
with enhanced state of well-being. It
was conducted in a large in-patient addiction hospital
in Florida and demonstrated powerful reductions
in anxiety and depression believed to be due
to  enhanced
neurochemistry secondary to spinal correction. The
results were so impressive the study was published
in two prestigious science journals, Nature,
as well as the Journal of Psychoactive
Drugs.
This method is gentle, very precise, and
corrects imbalances from head to toe. We
are extremely rare in all of central California in
providing this powerful, quality of life enhancing
service. This system of analysis is unique
in providing changing adjustments specific for each
day so that your progress doesn’t plateau. We
provide correction rather than a band-aid and we prove
it.
5. Our Healing Environment
We
have developed a staff and office environment that
is open, caring and friendly. We are
dedicated to imparting knowledge that empowers you
and invites your participation in your healing process.
Dr. Matthew Norton has over twenty years of experience
in providing the highest quality patient care based
upon cutting edge research. It is his passionate pursuit
to help as many people as possible to fully express
their body, mind, and spirit potential.
Expected Healing Results
If you receive an evaluation and expert
opinion in our office, you will most likely
have the experience of countless others who have stated
that they had never had such a thorough assessment
and had never learned so much about the status of their
condition. This is important since most people
have received previous care elsewhere which didn’t
seem to resolve their concerns.
They often didn’t
fully understand their fundamental problem. You can expect in our office
to clearly know your needs and options for care to
reach your specific goals. We
provide short-term game plans for success followed
by reassessments to measure progress toward your goals
and then new game plans.
Results With Back (Musculoskeletal) Pain
 If you are like the vast majority of people
seeking our assistance, you are suffering from back
or neck pain, headaches, and other complaints
typically associated with chiropractic in our culture. If
these are the types of symptoms you are experiencing,
whether from auto accidents, lifting injuries, protracted
computer work, mental/emotional stress from work or
home, or unknown causes, we are very likely
to have real solutions for you.
You may be taking prescription or over the
counter medication. This approach may or may
not have provided you with some symptom relief. However,
you do know that you are not solving the real issue
and that even short-term drug use can have
nasty consequences. You might have been able
to make some progress with rest, exercise, acupuncture,
physical therapy or even some form of chiropractic.
Chances are though that you have not yet had the
underlying nervous system condition detected and addressed. This
is our specialty. As a result, if
you work with us, what we have seen in our practice
are patients reporting significant improvement if not complete resolution
of these conditions. In addition to the symptom
easing, we are verifying the return of normal function
through our computer testing and re-check x-ray.
Results With Non-Back Pain and Various
Illnesses / Diseases
Most people are not yet accustomed to thinking
about knee or abdominal pain, allergies or asthma,
digestive disturbance or cancer, colds or infertility
as expressions of spinal dysfunction. However,
think about Superman. The star of the movies, Christopher
Reeve, that is. What happened to him some years back?
He was thrown from a horse and fractured the upper
vertebrae in his neck. Immediately, he was unable to
breathe without external assistance and lost normal
bowel and leg function.
 The key question
is, “did he injure
these body parts”? The answer is no, he injured
his nervous system, which is the critical
lifeline of communication connecting brain instructions
to all of our normal vital functions. I contend that
the same is true for the rest of us. But rather than
a light switch suddenly going off (as it did for Christopher),
our self-healing life force is being
diminished gradually like a rheostat. This
is a result of ongoing injuries and stress.
The approach you are currently taking (medication,
surgery, therapy or manipulation) is most likely
targeting your symptoms or disease. However,
if you have nervous system interference (usually without
knowing it), then whatever else you may be doing to
treat your condition will fall short of what you need
to truly regain your health. The interference
must be detected and removed to allow you to attain
to your God-given potential for wellness.
If you choose to work with us we will help
to clear your interference as we have with thousands
of others. We have consistently seen the evidence
and received feedback from patients who have had their
expectations exceeded. Our personal experience and
increasing research studies, have demonstrated success
especially with immune system enhancement (colds to
cancer), improved digestion and respiration, and significant
progress with ADHD, anxiety and depression. We
would love to help you.
Results With Peak Performance/ Enhanced Well-Being
An increasing number of top athletes and
performers now understand and receive the benefits
of corrective chiropractic. People in various
life stages with differing needs are also receiving
powerful benefits. Businesspeople may need expansive
creativity while pursuing the pinnacle of achievement.
Homemakers may require more energy to keep pace with
their kids. Spiritual seekers may desire to keep the
communication line to God as clear as possible. Students
may wish to maximize intellectual clarity and memory. All
systems function better with optimal nervous system
communication.
We have helped people of all ages involved
in a broad array of life pursuits to feel better physically
and emotionally which they have reported has
also permitted enhancements in their mental and spiritual
lives. This has often dramatically been the case for
patients who have been under wellness care for months
to years on some regular basis. Less sickness and improved
energy, vitality and  enthusiasm have been at the core
for many and greater balance, flexibility and agility
for others.
If you choose to work with us,
there is a realistic hope that these could be your
results.
:: Now
that you have a better idea of how we work and the
kind of results you can expect from our care, please
click here to find out about Our
Services and Care Options.
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