Our Services
 Spinal / Nervous System Corrective Care
Option #1: Basic Temporary Correction – Beginning the Journey to Healing
 This phase of care will typically eliminate or at least markedly diminish pain and other symptoms. The purpose of this care option is to achieve a generally subluxation-free state (corrected spinal structure mostly free of critical nervous system interference). This involves a return toward body balance and the creation of some stability. It will begin to release the blocked flow of energy and information communication through the body. This is somewhat like clearing the
debris from a stream permitting stagnant pools to be refreshed.
This is the beginning of the journey to healing, back toward the natural state of wholeness. This care will often begin to make increased energy, vitality and enthusiasm available. It will also commonly initiate the process of liberation from anxiety and depression. This can occur because the flow of chemicals associated with positive emotions is facilitated.
The basic correction phase of spinal care can be compared to the braces phase of orthodontics. The focus is upon structural and functional correction versus band-aid relief of pain. Pain relief will naturally follow correction of the cause. Over twenty years of experience has led me to conclude that the approach that provides only a few pain management treatments doesn’t serve the ultimate health needs of my patients. It can lull people into assuming they are well when only the edge of pain is off.
Our work differs from orthodontics in several ways. The process is much shorter, much less expensive, and we
don’t hook corrective gear on your body. Possibly the most important difference is that orthodontic care is most often for visual cosmetic purposes. This is in contrast to spinal/nervous system correction having whole body/whole life health ramifications.
 The Basic Correction requires very frequent adjustments (since we don’t have braces to attach) for a minimum of six weeks. Re-examinations highlighted by the computerized nervous system assessments are conducted at the three and six week points to verify progress toward correction. It is possible in difficult
cases following injuries or when the condition has been longstanding with degenerative changes that the corrective phase can last up to several months. The healing process and time frame expectations are uniquely individual and must be evaluated case by case.
The basic correction is completed when the following occurs: Initial pain or other symptoms are eliminated or at least significantly reduced and the objective measurements of subluxation (spinal misalignment coupled with nervous system interference) have been mostly resolved.
The Initial Office Visit:
We begin with a personal consultation with Dr. Norton to determine your individual needs and health goals. This is followed by a thorough evaluation taking your entire spine and nervous system into account and not simply your areas of chief complaint. We often locate disturbances that others have missed that can hold the key to successful health restoration.
The central diagnostic elements are the computerized nervous system assessment and precision biomechanical x-rays to determine areas of subluxation and functional compromise. Initial educational information is provided for home review
in anticipation of the second visit. The intake history form can be downloaded from this site and completed prior to the first visit, which shortens
the in-office paperwork time. Click here to download the history form.
The Second Office Visit:
 This session begins with a brief preparatory educational
video followed by a complete relating of examination findings by Dr. Norton. This is correlated with your stated complaints, concerns, and health goals. Dr. Norton explains the significance of your condition and his anticipated ability to assist in facilitating your recovery and healing. He then explains in depth the two game plan options for your consideration. If you choose to work with us to achieve your goals, then care is initiated at this time.
Approximately three weeks into the basic correction program, a specific home exercise and rehabilitation regimen is demonstrated and provided to advance and expedite healing.
:: If you would like to discuss your specific situation with us to see if we might be able to help, then please click here.
Option #2 Advanced Health Restoration Care
Once a temporary correction has been achieved, then the option is available to continue spinal/nervous
system care on a reduced frequency basis (approx. 1-4 adjustments per month, as needed and desired). The focus is upon health restoration at a deeper level. This is like retainers on teeth after the braces are removed in the orthodontic analogy.
 This approach option prevents strong longstanding patterns from returning, especially as new life stresses occur. It stabilizes the correction and protects your health investment. This phase promotes deeper soft tissue restoration and higher levels of nervous system reintegration thus optimizing
your health potential. Re-examinations continue to be conducted at twelve visit intervals to measure ongoing improvement or changes with new injuries and high stress phases of life.
It is during the months to years of regular intermittent care that the most powerful examples of healing from various illnesses and diseases have been observed. This is also when the most significant enhancements of performance and bodymind well being are noted. How long you choose to benefit from advanced wellness chiropractic care is always up to you.
:: Click here if you would like to know more.
Speaking and Educational Programs
The word doctor comes from Latin meaning teacher. I am a passionate learner and take my role as a teacher
very seriously. My mission as a doctor is to help set free as many people as possible to live a high level quality of life. Education through writing and speaking is a joy to me, and a key element in accomplishing this purpose.
In-Office Education
Free Orientations and Classes Taught by Dr. Norton.
An orientation to the basic corrective care option entitled “Beginning the Journey to Healing” is
offered twice a month on various evenings from 6:30 – 7:30. This is for new patients and their families as well as guests interested in learning about our specialized approach to healing and enhancing peak performance. A complimentary consultation and computerized nervous system stress assessment are offered to guests and family members.
An advanced wellness program entitled “Restoring Health at the Deepest Levels” is offered primarily to patients to assist decision-making as they consider continuing care beyond the basic correction. This class discusses research confirming the value of ongoing care for enhanced quality of life. Additional, periodic special topic health classes are also offered
and sometimes include guest speakers.
Patient Lending Library
An extension of our commitment to patient education is our continually expanding collection of books, tapes and articles on a variety of health and personal development topics. These are available for patients to check-out as resources for lifestyle upgrades that support and expand healing and growth. This is a unique collection including some rare items. The subjects cover a broad range of
interests. Some of them include: alternative views on vaccination and cancer, healthy diets, stress, and menopause. Others focus upon personal and business development, psychology, neurology and quantum science.
Public Speaking and Community Education
Dr. Norton has been delivering keynote speeches and various educational programs for businesses and
professional organizations for many years. This is an extension of his Wellness Communication Strategies business. He speaks on a broad variety of health, personal development and relationship topics. He has addressed the Fresno Women’s Network, Fresno Junior League, and Gottschalks department stores among many others.
 Dr. Norton speaks monthly to the Central Valley Professionals as part of the California Employment Development Department. The program is entitled: “ Stress-Who Needs It?” This is an inspiring and empowering program flowing from his personal experience and filled with practical perspective and strategies for victory. Dr. Norton is available to present this program for your business or organization. Following are comments from a few audience members:
“Dr. Norton’s insightful views of life stresses influencing health and success were challenging…enjoyable, mixed with realism, humor and easily implemented principles.”
M.A.-Registered Nurse
“Very interesting and innovative. Dr. Norton’s passion and knowledge made the experience fascinating and life-changing.”
C.L.-Registered Nurse
“We were enriched. He is a positive and dynamic speaker…easy to understand
with useful information for everyday life.”
D.L and S.L.-Engineer and Homemaker
:: Click here if you would like to learn more about Dr. Norton’s speaking availability.
Behavioral Style and Personal Interests, Attitudes, and Values Assessments and Workshops
Dr. Norton is a certified behavioral style and values analysis expert. He is accredited through CME (Chiropractic Mentoring Experience) in the work of Bill Bonnstetter and Target Training International. The DISC and Values assessments are powerful tools for business and personal development. Dr. Norton has conducted countless assessments for individuals and couples seeking personal growth
and relationship insights.
He has worked with businesses and organizations by providing these tools for guidance in employee hiring and position placement. He also conducts workshops focused upon teambuilding, executive and employee development, etc. Dr. Norton’s approach and these tools can transform your business and personal relationships. There is a broad range of options from simple, inexpensive assessments to large business workshops.
:: If
you would like to discuss the available possibilities then click here.
:: Now that you know more about our many services and health
care options, read our Case Studies of individuals whose lives have been powerfully impacted through our work.
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